in 111 Books in 2011

#3/111: Crush It!

 

What is it about?

Gary Vaynerchuck, wine lover, writes about his passion for social media marketing. He tells us about how he learned to do business in his dad’s liquid store or with selling baseball cards. Furthermore he gives a brief introduction to different forms of social media marketing and building his own personal brand.

Key points?

Write about your passion. Be extremely good at it and take it to the web. 

Conclusion

It is somehow too light for an real marketing book, but too focused on marketing for an autobiography. 

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